Newslive builds on the benefits of the traditional, tried-and-tested clippings agency by offering you the breadth of press cover you demand PLUS genuinely up-to-the-minute coverage of editorial content on television, radio and the internet. All delivered direct to your PC’s desktop.
Just give us your brief and Newslive will deliver:
• National & Key Regional Press: editorial content is from the Newspaper Licensing Association’s e-clips service.
• Regional Press: for the fastest, most accurate local press service possible, this content comes direct from the publishers through an exclusive partnership. |
• B2B press: we scan trade publications and business titles using state of the art character recognition technology.
• TV and Radio: these are monitored using closed caption reading or ‘voice recognition’ in real time.
The Internet: coverage can be tailored to your requirements -- including blogs and web -based video. In all, 25,000 news sources are monitored for you. |
| Faster delivery, higher quality |
| Newslive’s press and print material is delivered to your desktop as high quality PDF files, from 5 a.m., seven days a week. |
TV and radio clips are delivered in near real-time as movie files ready to be streamed, edited or archived. |
| Compare your brand’s reputation with your competitors’ |
The NNI (National News Index) lets you track your positive and negative PR score and compare your performance directly with your competitors. It’s an amazingly useful tool to track and manage your brand reputation.
By allocating a ratings score depending on whether the media coverage was positive or negative (using an objective methodology that rates articles between –10 and +10), NNI can benchmark your brand’s qualitative status in the media. |
You can then map all these NNI score changes over time and use them to benchmark your performance against your competitors.
Coming soon: in July 08 we launch the CMI (Cross Media Index) allowing you to qualitatively evaluate your PR across internet and broadcast channels, as well as press. |
| Choose the Newslive service that best meets your needs |
Whether you require a fully managed service with the benefits of real-time delivery and full qualitative evaluation, or your needs are more modest, Newslive delivers.
Newslive Premium: a fully managed service offering near real-time delivery of broadcast, internet and press content against pre-defined briefs, in conjunction with morning, evening and weekend precis delivery. We have a full team of specialist news readers and report writers that are based in our production centre.
Newslive Standard: a fully-customisable, automated service offering real-time delivery of broadcast, internet and press content. New briefs can be set up by the user whilst internet and broadcast content can be queried on an ad hoc basis. This service offers a customisable evaluation webpage and can be integrated with the rest of the news product line. |
Newslive Metrics: an add-on to our Premium service providing full qualitative evaluation of each morning’s clippings. Content is objectively rated between –10 and +10. This index can then be used to chart how positive your PR has been against a core competitive set over a defined time period. We also offer monthly and quarterly reports.
Newslive Feeds: this allows you to automatically receive news information on your website or company intranet. These bespoke feeds are tailored specifically to your requirements. |
Call James Flavin on +44 (0) 207 650 9600 to find out more |
